Get more clients for your private practice.

Your new marketing team is here to help you grow your practice while you relax.

WE GET IT – MARKETING IS TOUGH

You’re a clinician, not a sales person. You don’t want to beg or manipulate people. But you do need new clients every month.

Let us help you cultivate generative relationships with new people online, people who will become your favorite clients.

We developed a marketing framework to help private practice owners get clear about what marketing they actually need.

Learn Our Process
WE CAN HELP YOU

We started Cupla Media with the mission to help private practice clinicians grow their practices and that’s exactly what we’ve done.

From video and content production to virtual assistance, from advertising to website design, we have helped people just like you grow their practices without stretching themselves thin.

See Our Happy Clients
GET STARTED FOR FREE

We know it’s hard to get started. Especially if you’re just starting off or if you’re in a rut, it’s hard to invest money up front to hire people to do work you’re not sure will work.

That’s why we have free resources on marketing for private practice. That’s why we offer free trials for many of our services. That’s why we start you off with a free coaching call. Schedule one today!

SCHEDULE A CALL

HERE ARE THE 6 THINGS YOU NEED FOR SUCCESSFUL MARKETING

Which part is giving you the most trouble?

At Cupla Media, we’ve developed a 6 part marketing funnel just for private practice owners to help you grow your practice. Check out the 6 parts below and find out what help you need most. 

KNOWING WHAT TO SAY AND WRITE

You’ve got to write that directory bio … and that social media post. Knowing what to say is hard. How will you capture the attention of your ideal client so that they respond?

I need help with BRANDING
UNPLUGGING FROM MY PHONE AND EMAIL

Your client is ready to start care but you miss their phone call. How do you make sure clients can set up first appointments right away while maintaining your own sustainable boundaries and your need for rest?

I need help with VIRTUAL ASSISTANCE
ACTUALLY SELLING MY SERVICES

You hate sales-y stuff. Good. So do we. How do you build a good relationship online and slowly warm people up to the idea of coming in for a first appointment?

I need help with EMAIL MARKETING
MAKING MY WEBSITE WORK WELL

From colors to copy, there are so many things to think about. How do you make the right website decisions to help your practice grow?

I need help with my WEBSITE
STAYING ON TOP OF BLOGS AND VIDEOS

You said you’d blog or create videos every week, but it’s more like 3 times a year. Meanwhile your clients need an authority figure to turn to. How do  you predictably create great content for them to consume?

I need help with CONTENT CREATION
SHOWING UP ON GOOGLE, FACEBOOK, & YOUTUBE

You know you have clients out there, but nobody is seeing yoru posts or website. Setting up ads sounds like a headache. How do you show up where your clients can see you?

I need help with ADVERTISING

All of it. Sign me up for a free coaching call

Our Clients Are Amazing

Read Case Studies

Cúpla is great to work with. They provide valuable insight and feedback to help make the best product possible. Very happy with everything they do for our business!

Levi Pulver, DC

Pulver Chiropractic

Holy cow! That’s how videos are done!

Joe Sanok, MA, LLP, LPC

Practice of the Practice

Every time we work together I have complete confidence in Cúpla Media. They integrate the uniqueness and desires of each client into their final product.

Steven Unruh, MDiv, LMFT

Unruh Mediation

WHAT YOU NEED TO KNOW ABOUT MARKETING IS

You don’t have to do it all yourself. 
We’re here to guide you every step of the way

If you run a private practice, you probably wonder, Where is my next client going to come from?

It’s hard to relax and enjoy the benefits of running a practice when you’re stressed and feeling unclear about how to find clients in an increasingly complicated online world.

That’s when most people in your shoes make several mistakes:

…They hit the Boost button on social media
and throw away their money

…They endlessly tweak their website and
directory post and throw away their time

…They decide it’s too complicated and end up
doing nothing, throwing away their opportunity

We get it. Marketing a private practice is overwhelming because not only are you busy caring for so many others, but also you are a specialist; you’re not a professional marketer.

That’s where we come in. Since 2014, we’ve been helping therapists, counselors, dentists, chiropractors and other private practice clinicians who want to grow their practices but are hitting a brick wall. We learned that if we help them create valuable content and relationships online, they can position themselves as a trusted authority ready to help their ideal client. They get more phone calls and first appointments, and their practices grow.

Since then, we’ve grown too. And we’re all here to help YOU relax while we help create marketing content that consistently brings you new clients. 

WHAT’S THE NEXT BIG STEP FOR YOUR PRACTICE?

Set up a free 15 minute coaching session.

1. Identify your goals for your private practice  2. Uncover the obstacles that are holding you back
3. Find practical steps that grow your practice

Your Marketing Team

We are here to help you grow your practice with great marketing.

Iske Conradie

Iske@cupla.media

– Writing your blogs and emails
– Designing your graphics
– Managing your social media

Keely Iadicicco

Keely@cupla.media

– Managing your phone, email, and schedule
– Bookkeeping for your practice
– Checking things off your to-do list

Brendan McClenahan

Brendan@cupla.media

– Conceptualizing  your marketing strategy
– Crafting your videos and scripts
– Coaching you on brand messaging

Andrii Neema

Andrii@cupla.media

– Editing your photos and videos
– Customizing your Practice Shorts
– Creating new Practice Shorts

Chris Richmond

Chris@cupla.media

– Advertising your practice
– Updating and maintaining your website
– Launching your new service

CASE STUDY

Niche Psychologist Becomes Thought Leader

Steven Unruh, MDiv, LMFT is a psycologist and divorce mediator who focuses on narcissism and divorce. His practice was in a lull and he was worried about how to grow through a dry season.  Steven came to us for help. We assessed his marketing plan and helped him create a simple eBook, “7 Effective Skills for Dealing With a Narcissist”. We sent out the eBook to his mailing list and created a video ad for the eBook. Once the eBook was downloaded, they received 8 follow-up emails that led to an invitation to set up a free consultation with Steven. Here are the results:

4 NEW REFERRALS

Within a day of sending the eBook to his email list of 3,000, Steven got 4 calls from people interested in scheduling first appointments.

7% CLICK RATE

Compared to his normal emails where about 30% open the email and about 3% click on something, the eBook email blast got 38% opens and 7% clicks. 

138,000 VIEWERS PER MONTH

In the first month his eBook video was up, 138,000 people saw it and 1,100 people clicked through to his website.

30 NEW SUBSCRIBERS PER MONTH

Before his eBook, Steven’s email list was flatlined with no new clients being added. Now every day at least one new person is deciding to trust him as an authority.

CASE STUDY

Downtown Group Practice Fills Up

Sync Counseling Center in Los Angeles, CA had no predictable way to grow their non-profit practice towards long term sustainability. The asked Cupla Media to help with one thing at a time. We started off with putting a professional virtual assistant in place to answer calls and emails to set up first time appointments so the site director could open up more hours to serve clients and clinicians. Then we began working with their 30 counselors to produce consistent high quality blog content from which we developed simple social media campaigns. We organized the best content into lead capture PDFs and grew their email list. Then we began running their paid ads. Here are the results.

18 NEW CLIENTS IN 3 WEEKS

In the first three weeks of working with our virtual assistant, Sync scheduled 18 new clients. That’s almost one new client every day.

MORE TRAFFIC FOR LESS MONEY

Within 4 days of managing Sync’s ads, conversion rates climbed from 10% to 32%. Ad spending dropped from about $20 per conversion down to $14 per conversion. They are now getting much more traffic for much less money.

REGULAR CONTENT PRODUCTION

Before working with Cupla, Sync’s blog sat stagnant. Now, we are working with Sync’s clinicians to consistently produce about one high-quality blog per week. From that blog we are generating enough micro content for a full social media campaign to reach out to new clients who are directed toward Sync’s high-converting website.

ONE LOCATION FULL, OTHERS ON THEIR WAY

The downtown branch of Sync Counseling, where we have focused most of our marketing efforts, is now growing and thriving. They are almost 100% booked and looking for new clinicians to add to their branch to keep up.

Send Us a Message

How can we help you today?